Fragrance News

The world of fragrance is virtually bursting with choices from obscure and emerging labels, natural brands, classics, as well as scents that are being reinvented for a new generation of…

Lashing Out!

A significantly visible trend on a global scale, maximum-impact lashes are all the buzz in beauty! From the most effective mascara formulations to false lashes and more, here are the…

Breakthroughs in Natural Beauty

A growing obsession for a cleaner, healthier lifestyle is fueling consumer demand for chemical-free, natural-based and organic cosmetic products. And while the beauty industry in general would appear to be addressing…

Valentine’s Day Treats

Valentine’s Day is the perfect opportunity to demonstrate just how much you care for your most beloved with a meaningful and indulgent gift that will not only express your admiration…

The Official Color of 2014 – Radiant Orchid

Pantone – the design world’s leading authority on color- has named ‘Radiant Orchid’ as the official color of 2014. Inspired by nature, this rich, captivating hue combines shades of purple,…

Cuckoo for Cocoa Butter!

As summer draws to an end, few scents evoke the essence of summer  memories the way coconut does. The use of Cocoa Butter and Coconut oil are definitely on the…

Sun Protection and Self Tanning

As much as a deep golden suntan is highly glorified, the harsh realities of sun damage are for the most part irreversible. While recent studies have concluded that regular exposure…

BB Creams & Beyond!

Amidst a multitude of product categories in the highly competitive world of cosmetics, BB creams have consistently held center-stage in the past  several seasons, with new products continuously hitting the…

Celebrating the Manly Man

While a certain more average male might still use whatever products are quite simply conveniently within reach, a rather large portion of the male population – 47 % to be…