March 21, 2008

Kenzo’s Summer Scent

By JC Report

The original Flower by Kenzo fragrance, launched in 2000, started with a simple creative challenge: to imagine a fragrance for the scentless red poppy. Famed perfumer Alberto Morillas rose to the occasion, concocting a light, urbane floral scent that appealed to the contemporary woman (the fragrance later swept the prestigious FiFi Awards). Since then, Flower by Kenzo has quickly expanded into a small collection of fragrances based on different themes. The latest one to watch for is the limited-edition Flower by Kenzo Summer Fragrance, debuting exclusively at Sephora in April or May.

While the original is distinctly powdery and feminine, the new summer version is warmed up with a sprinkle of spicy ginger, cooled off with a scoop of litchi sorbet and energized with a squeeze of mandarin. The fragrance lingers with traces of Parma violet and freesia for floral freshness, while incense and white musk assure its staying power on the skin. As always, the packaging is pleasingly minimal. The elegantly curved glass bottle is marked with a watercolor-rendered red poppy, and the overall effect is transparent yet vibrant—just like what’s inside.

—Jessica Dang



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