After over a decade of encouraging the precarious hanging of baggy trousers from butt cheeks, urban streetwear is experiencing a significant size change that have patterns cutting slimmer and denim downsizing to actually fit the wearer. Remember the early days of rap when Run DMC waxed an ode to “My Adidas,” and LL Cool J opined “I Need Love”? When street cred came in the form of wearing monochromatic ensembles of buttoned up Le Tigre polo shirts, fitted Lee jeans, and shell toe Adidas? Well, today’s talents like Pharrell of The Neptunes, Snoop Dogg, and 50 Cent are freeing themselves from the oppressively baggy chains of hip hop, and are sporting more fitted silhouettes in videos and appearances…to identify a trend in infancy. JC Report predicts a deep penetration of this fashion movement that may spread as rapidly as Eminem’s popularity across the world, causing impressionable young men everywhere to re-think “the size” of all their future purchases. 50 Cent has even taken to finishing off his pencil shorts, snug t-shirt, and bullet-proof vest looks with pink trainers. Seek out Enyce, Roca Wear, Sean Jean for new sizing choices.
- Jason Campbell
Photo: 50 Cent

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