January 6, 2009

OntFront Comes Out In Front

By JC Report

Tomas Overtoom has always loved the nightlife. A well-known DJ and events coordinator, the Dutch-born designer has always had a knack for dressing the part—defying the pitfalls of “smart casual” without ever looking overdressed. With such personal and professional taste, it’s no surprise that Overtoom has combined his various interests to form a new line of menswear.

OntFront emerged from Overtoom’s work with up-and-coming designers through CODE magazine. Initially an events management company, OntFront now includes a men’s fashion brand that specializes in streetwear with style. Using fabrics from France and Italy, the label produces suit jackets with wide lapels and hoods as well as pin striped trousers and waistcoats. The look combines the sleek classicism of Frank Sinatra and the incomparable edge of Andre 3000—a striking style fit for any night owl with fashion sense.

For more information, see www.ontfront.com.

—Retna Wooller



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