Another player in this elite category of trainers — that a very loyal consumer segment are snapping up — is design juggernaut (and sometime DJ) Karim Rashid, in partnership with Italian shoe manufacturer Fessura. Rashid’s sleek, aerodynamic, and modern designs seem to reference both Quadrophenia and the unknown future urban landscape, and they’re pushing the envelope with silver mirrored black suede booties, pointy toe anklets with flourescent overlays, and gold mirror with pink leather.
With old brands like Pirelli using their tire technology to create premium trainers, design partnerships including Onitsuka Tiger and French-American designers Surface 2 Air making limited edition trainers, and the advent of a slew of sneaker-dedicated blogs, books, and exhibitions, the cult of the sneaker freak shows no signs of slowing.
Photos: JB Classics
Karim Rachid for Ferrara