Nils von Heijne is a man of many ideas. He’s a Swedish serial entrepreneur who recently moved back to his hometown of Stockholm after a number of years in New York City. He’s also the creative director and partner of Pronto, a leading European digital communications agency specializing in word of mouth marketing. His entrepreneurial spirit has also led him to found a digital children’s book platform called uTales as well as a number of new tech services soon to be released. His love for new ideas constantly brings him into new creative ventures, and he’s involved in a number of startups as an advisor or general creative mind. Outside of his business ventures Nils is one of the voices in Swedish tech podcast Flugan, and also blogs for business website Entreprenör24 where he shares his stories of traveling the world to meet inspirational entrepreneurs and innovators.
What’s hot right now?
Simplicity combined with high-quality craftsmanship. Executing simple ideas in innovative ways is always hot.
What was the most fashionable thing you last bought?
Black leather sneakers from HOPE, they go well with everything. Being addicted to tech and gadgets, I would also add the Boosted Board I recently backed on Kickstarter.
What destination are you most looking forward to traveling to right now?
San Sebastián. I’ve been hearing a lot about the food.
What’s on your style wish list?
I recently fractured the scaphoid in my left wrist so I’d love the 3D-printed CORTEX cast by Jake Evill to make my broken hand look a bit more stylish.
What’s on heavy rotation in your wardrobe currently?
J.Crew vintage oxford shirts in blue or gray.